时间：2019年12月27日（星期五），11:40-13:00

地点：北京师范大学后主楼1610

报告人：万峰

报告题目：Enabling cost innovation by non-traditional organizational processes: the case of Chinese firms 

Abstract：Cost innovation has emerged as a new pattern of innovation in recent years. The extant literature has studied the preconditions for cost innovation to arise, including the availability of low-cost talent at all skill levels, state assets and intellectual property at a discount, management autonomy, and strong personal incentives to create value. Much less attention has been paid to the role of organizational processes. In this research, based on a set of Chinese firms, we investigate how non-traditional organizational processes can foster cost innovation. We find that the adoption of new or unconventional organizational processes facilitates the realization of various kinds of cost innovation. Specifically, searching innovation ideas using customer-oriented processes, selecting by pragmatic decision making, and implementing through flexible product development processes, all appear to underpin and facilitate cost innovation in our sample of firms. These findings have important implications for firms wishing to fuel cost innovation. 

报告人简介

万峰，剑桥大学管理学博士，英国东英吉利大学副教授。研究领域包括中国公司的创新和竞争优势，产业集群和科技园。相关论文发表于Technonogical Forecasting & Social Change, Technovation, Management International Review， International Business Review等国际期刊。其中发表在International Journal of Emerging Markets的论文获得2019年度Emerald Literati Awards. 他现在主持英国国家学院(British Academy)工业集群的一个项目, 关于伦敦的金融行业和媒体行业以及脱欧对这些行业的影响以及相应的产业政策。