1、 Up Coming Date：11th of July-28th of July,2016
2、 Course overview:
This intensive 3-week program is designed for graduate and undergraduate students from all over the world. Composed by lectures and company visits, the program objective is to present the main characteristics of Emerging Countries and how to succeed in this new global frontier. The program will approach:
Business opportunities: analyzing the characteristics of the consumer market, industry and agribusiness in Emerging Countries;
Marketing: conquering market in Emerging Countries, understanding global trades, consumer behavior and decision making in Emerging Countries;
Logistics and structure: discussing the current scenario of airports, railways, and roads, as well freight companies in Brazil and other emerging countries;
Case studies: analyzing success case stories focused on countries like India, China, Russia, South Africa and Brazil;
3、Course fees:：
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Program
Options
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Full Tuition
|
Scholarship
|
Net Cost – To Student*
|
|
Strategy & Marketing for Emerging Countries + Survival Portuguese
|
U$ 5,710
|
U$ 3,997
|
U$ 1,790
|
|
Estrategia & Marketing para Países Emergentes**
|
U$ 4,200
|
U$ 2,940
|
U$ 1,350
|
|
Strategy & Marketing for Emerging Countries
|
U$ 4,200
|
U$ 2,940
|
U$ 1,350
|
*Amount to be paid by student (including enrollment fee)
** Program taught in Spanish
Payment:
The course value can be paid up to 10 installments through Pay Pal.
Not included:
Hosting: the participants of the program will be able to make their choice of housing among hundreds of hotels and hostels options available in the city. There are housing options for as low as
US$ 15 per day per person that is within 10 minutes walking distance from the school with internet and breakfast included.
Flight tickets: costs vary depending on the country of origin.
Meals: next to the campus you have different lunch options from US$ 10.
4、 Application process:
Please send the application form to lijingya@bnu.edu.cn no later than 15th of May.
